What you don’t
know about Faten


Faten is the Principal and Chief Creative Officer of WeUsThem, a full service ad agency with a client roster that boasts the likes of Telus, Kaplan International, Global Affairs Canada, The Kempinski Group, Cambridge University and the Sinai Health System to name a few.

Faten has been named, for the second time, Canada’s Top 100 Most Powerful Women, in Arts and Communications (a first in the east coast) and as a Trendsetter and a Trailblazer. Faten was also named the Female Executive of the Year in Canada by the Stevie Awards celebrating women internationally, named 1 of 5 Women of Inspiration by the Canadian Immigrant Magazine and a Woman of Excellence by the Canadian Progress Club.

Her leadership has brought home a Webby, multiple Gold Daveys, a CANNES Lions, multiple W3’s, an Hermes, and an Advertising Age nod for WeUsThem, all firsts in the east coast.

As part of her work in the community, Faten has been a director on the board for the Canadian Cancer Society and currently serves on the boards of the Mental Health Foundation, the Chamber of Commerce and is a governor at NSCAD University. Faten is also a member of the Accessing a Skilled Workforce Task Force. Additionally she has been championing Women in the STEAM fields by speaking and mentoring young women from various post-secondary institutions. Faten has also been a vocal advocate for Women returning to the workforce supported by the former Women’s Employment Outreach by providing work placements, mentorship and career advice. Recently, Faten was invited by the President of the Arab Republic of Egypt to address the World Youth Forum attended by over 6000 delegates from over 40 nations, alongside the United Nations on topics concerning Women and their roles in Leadership positions globally and what the gaps continue to remain in the developing world.

Additionally, she continues to mentor and speak for Women in the Marketing and Communications professions, has been an advisor for businesses and has been mentoring women nationally through the Women’s Executive Network (WXN).

Faten occasionally teaches at the graduate schools of Management and Design at Dalhousie University and NSCAD University respectively, along with mentoring students through to professional careers post graduation.


Faten can be reached through her various networks:

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